Introducing Amber LaBau Designs!

When I first started designing back in 2008, I thought for days and days about what I should call my brand. I wanted something creative but not cliche, something memorable and reflective of what my designs were all about. I posted a poll on my family blog asking friends for their advice.. Some of the choices were: Digital Retreat, Sleepless Obsession, Pea Soup (?!), Digital Intervention (again, ?!), and finally Stolen Moments. My reasoning for the latter was that it was a reflection on the time we spend actually scrapbooking, as well as the moments of time captured by our photographs. It was also during the stolen moments of my life as a new mom that I was doing the designing. Obviously this last one made the cut – thankfully! – and my digital identity was born.

Flash forward six and a half years, and my “little hobby” has turned into a full time (+) job and a legitimate source of income for my family. I love it more now than I ever have and am so grateful for the amazing opportunities I’ve been afforded on this crazy adventure.

Over the past several years I’ve had the faint tinge of regret that I didn’t just stick with my own name for my brand – at the time it was FAR too boring – but I was too afraid of all the work that would go into re-branding. Well, somehow I got the courage to face all that work head-on and I am so pleased to announce that Stolen Moments is now, simply, Amber LaBau Designs.

re-branding

I’m celebrating with a 30% off sale at The Lilypad (look for my name near the TOP of the designer list) now thru Jan. 5. My incredibly supportive husband and I have spent countless hours (my bedtime has ranged from 2:30a-5:30a) these past couple of weeks re-previewing and uploading and updating my entire catalog and I’m so pleased with how bright, shiny and clean it looks.. Go take a peek, grab a little something for yourself, then mark your calendars for a chat on Jan. 6 to celebrate with me.

re-branding-chat

Until next time…

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Amber has been designing in the digital scrapbooking industry since 2008, and for the paper industry since 2013. She loves reading, board games, and all things chocolate!

13 Comments on Introducing Amber LaBau Designs!

  1. chigirl
    January 1, 2015 at 12:53 PM (5 years ago)

    love the new logo amber

    Reply
    • Amber
      January 1, 2015 at 2:40 PM (5 years ago)

      Thanks Judy! 🙂

      Reply
  2. Monica
    January 1, 2015 at 1:11 PM (5 years ago)

    I noticed the blog change a few days ago and wondered what else was coming 🙂 cute logo! I never knew how to pronounce your name so thanks for the explanation. What a fun way to start the new year!

    Reply
    • Amber
      January 1, 2015 at 2:41 PM (5 years ago)

      Well how very clever of you, Monica.. Just keeping you on your toes.. 😉

      Reply
  3. Pam
    January 1, 2015 at 4:22 PM (5 years ago)

    Love your new logo!

    Reply
  4. renne
    January 1, 2015 at 4:24 PM (5 years ago)

    AWESOME job on the new logo- no matter the name- your work just rocks Amber! xo!

    Reply
    • Amber
      January 1, 2015 at 9:19 PM (5 years ago)

      Thanks Renne.. 🙂 <3

      Reply
  5. gentri
    January 1, 2015 at 5:30 PM (5 years ago)

    I love the new logo too. Such a great combination of soft and structure. Looks great!

    Reply
    • Amber
      January 1, 2015 at 9:20 PM (5 years ago)

      Thanks, Gentri.. 🙂 How fun to see you popping in here.. 🙂

      Reply
  6. Krista
    January 1, 2015 at 9:16 PM (5 years ago)

    Congratulations on the rebranding! Love your new logo and thankfully the designs will still be your genius at work!

    Reply
    • Amber
      January 1, 2015 at 9:21 PM (5 years ago)

      Thank you, Krista! 😀 <3

      Reply
  7. Carolee
    January 2, 2015 at 12:42 PM (5 years ago)

    Love the new logo Amber! It’s reflective of your current style and looks amazing! Congrats on a successful rebranding!

    Reply
  8. Shirley Zane
    January 8, 2015 at 10:53 AM (5 years ago)

    Congratulations on your great work! You are soooo creative!

    Reply

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